Blogging and Blog
Why You Should Start A Blog
There are diverse reasons why certain people prefer not to
venture into blogging. The diffidence is understandable given the
fact that most people are not quite sure what blogging involves.
Others perhaps started enthusiastically enough, but for reasons
best known to themselves have given it up. There is much to be
gained from blogging, so the sooner you are enlightened as to its
advantages, the better will you be able to enjoy them.
The huge benefits that accrue from blogging far outweigh the
money and time spent on it. The concept may not have been properly
explained in the first place, and so the person feels hesitant to
take the plunge. Once the how and why are made clear, the
realization that a harvest of benefits may be reaped will have more
and more people resort to blogging, especially where marketing is
To begin with, what are you looking
If you envisaged a monthly target of 10 hits and you end up
receiving about 12 visits to your site every day via search
engines, wouldn’t you be more than happy? Blogging can achieve this
for you, provided you go about it the right way. The blog is
structured in such a way that content feeds are automatically
generated. Search engines are able to pick up the feed quite
It takes a smart salesperson to realize the importance of
blogging in order to affect sales. The more visits to your site,
the greater will be your sales. A blog that is entertaining as well
as informative will have clients making frequent visits to your
site. It is the quickest way to make a sale. The blog works on a
personal level. The buyer contributes to the blogger’s thoughts
too. A rapport is established between the visitor and the blogger.
It is this relationship that makes people want to buy. If there are
no good vibes between the blogger and the client, sales drop.
Blogging has the advantage of bypassing hand-coding new pages or
starting up the HTML editor to create new pages targeted at search
engines. All you have to do is to log in to the administrative
panel of your blog, key in your thoughts, edit and press publish.
You are now an official blogger!
You may have botched up the handling of SEO issues or have been
at a disadvantage due to algorithm change, blogging can restore you
to an advantageous position, provided search engines have not
imposed a ban on you. Blogging provides free links to your web site
that are characterized by the all-important, income generating
keywords. Blogs are structured in such a way that search engines
pick up keywords voluntarily and with great facility. Once they get
in, they remain there.
Another reason that perhaps puts people off blogging is the
notion that it is difficult and takes up a great deal of precious
To those of you who feel it’s time consuming, especially when
you are trying to run your sizeable business, you could do with
some outside help. You have the option of hiring a consultant who
could tackle these issues for you. On the other hand, if you have a
small unit or run your business from home and are internet
dependent, creating your own blog will help. If you can’t develop
one by yourself, you could have a custom template installed. The
cost is minimal. Besides, a blog consultant could help you with
research in the keyword area. Once this has been done for you, you
just have to log in and start blogging.
Often people have the mistaken notion that blogging is an
expensive proposition. Nowadays the software systems used for
blogging are economically priced. Often you can avail yourself of a
free offer. Blogging is a much more cost effective way of marketing
than any other method used to allure visitors to your site.
Some individuals are understandably hesitant to get into the
blogging arena as they feel they are not adept at using words. You
don’t need to write a treatise. All it takes are a few paragraphs.
There is no jargon involved and you are not expected to be
professional, language-wise. As long as you can communicate, you
can get by with being as informal as you like.
For those who haven’t tested the waters, it is more than
worthwhile to start blogging. For others who have given it up for
whatever reason, give it another chance. Make a habit of it, and
with time, you’ll realize the pleasures blogging brings.
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